Privacy Policy

sleepSEE (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at sleepsee.com (the “Site”) and use our services.

By accessing or using the Site, you agree to this Privacy Policy. If you do not agree with the terms of this policy, please do not access the Site.

1. Information We Collect

Personal Information You Provide

We may collect personal information that you voluntarily provide when you:

• Complete our candidacy quiz (name, email, phone, ZIP code, age, prescription data)
• Subscribe to our newsletter (email address)
• Join our ebook waitlist (email address)
• Submit a contact form (name, email, phone, message)
• Apply to join our provider network (practice information, credentials)
• Create a provider account (name, email, practice details)

Health-Related Information

Our candidacy quiz collects vision-related information including prescription data (sphere, cylinder, axis values), whether you currently wear corrective lenses, and your age. This information is used solely to assess your potential candidacy for orthokeratology and is not protected health information (PHI) under HIPAA, as sleepSEE is not a covered entity. However, we treat all health-related information with the highest level of care and confidentiality.

Automatically Collected Information

When you visit the Site, we may automatically collect:

• Device information (browser type, operating system, screen resolution)
• Usage data (pages visited, time spent, click patterns)
• IP address and approximate geographic location
• Referring website or search terms
• Cookies and similar tracking technologies

2. How We Use Your Information

We use the information we collect to:

• Assess your candidacy for sleepSEE ortho-k lenses
• Connect you with certified sleepSEE providers in your area
• Send you our newsletter and educational content (with your consent)
• Respond to your inquiries and provide customer support
• Improve our website, services, and user experience
• Send administrative communications about your account or our services
• Comply with legal obligations and protect our rights

3. How We Share Your Information

We do not sell your personal information to third parties. We may share your information with:

• Certified Providers: If you request to be connected with a sleepSEE provider, we may share your contact information and quiz results with providers in your area so they can reach out to you.
• Service Providers: We use third-party services for email delivery (Resend), website hosting, and analytics. These providers process data on our behalf and are contractually obligated to protect your information.
• Legal Requirements: We may disclose information if required by law, court order, or governmental regulation, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

4. Email Communications

When you subscribe to our newsletter, join our ebook waitlist, or complete our candidacy quiz, you may receive email communications from sleepSEE. All marketing emails include an unsubscribe link at the bottom. You can opt out of marketing emails at any time by:

• Clicking the “Unsubscribe” link in any email
• Contacting us directly at the email address below

Please note that even after opting out of marketing emails, you may still receive transactional or administrative communications related to your account or services you have requested.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience on our Site. Cookies are small text files stored on your device that help us remember your preferences and understand how you use our Site.

We use the following types of cookies:

• Essential Cookies: Required for the Site to function properly (e.g., session management, authentication).
• Analytics Cookies: Help us understand how visitors interact with the Site so we can improve it.
• Functional Cookies: Remember your preferences and settings.

You can control cookies through your browser settings. Disabling cookies may affect the functionality of certain features on the Site.

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. These include encrypted data transmission (SSL/TLS), secure server infrastructure, access controls, and regular security assessments. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Newsletter subscribers’ information is retained until they unsubscribe. Quiz and contact form submissions are retained for up to 3 years for business and analytical purposes.

8. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications
• Request a copy of your data in a portable format
• Object to or restrict certain processing of your data

To exercise any of these rights, please contact us using the information provided below. We will respond to your request within 30 days.

9. Children’s Privacy

Our Site provides information about vision correction for children ages 6 and older. However, we do not knowingly collect personal information directly from children under 13. If a parent or guardian wishes to submit information on behalf of their child (e.g., through the candidacy quiz), the parent or guardian is responsible for providing that information. If we learn that we have collected personal information from a child under 13 without parental consent, we will take steps to delete that information promptly.

10. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete your information, and the right to opt out of the sale of your personal information. As stated above, we do not sell personal information. To exercise your CCPA rights, contact us using the information below.

11. Third-Party Links

Our Site may contain links to third-party websites, including provider websites, social media platforms, and educational resources. We are not responsible for the privacy practices of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will post the updated policy on this page with a revised “Last Updated” date. Your continued use of the Site after any changes constitutes your acceptance of the updated policy.

13. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

• Website: sleepsee.com/about
• Contact Form: sleepsee.com/find-a-provider (scroll to contact section)